How are you packaging yourself? Have you ever heard or talked to an online business owner about how he is packaging himself? Neither have I. Believe it or not, how you appear to your prospects and peers is important - especially online where most judgements about sellers, products, and … [Read more...] about 12 Crucial Elements of Your Business Package
A marketing tidbit I pulled out of my dusty notes from years ago . . . and it is more true today than ever before. I hope it might help you in some way. Part of the craft of the marketer, especially an online marketer, is to present one's self, products, offers, and claims in a way that others … [Read more...] about How Believable Are You?
Beginning marketers often lament that "I'm not an expert" or "Who wants to listen to me?" Good questions to ponder . . . but don't let them paralyze you into inaction or giving up at the outset. Here are six simple and fast ways to start establishing your credibility in any niche market. 1. … [Read more...] about Six Easy and Quick Ways to Begin Establishing Credibility When You’re New