The late Gary Halbert called himself "The Greatest Copywriter on the Planet." Was he being arrogant? Awfully. Could he prove it? Probably not. Was he being truthful? Most likely. Some of you long time marketers will remember Gary as a storied copywriter and marketing legend. He wasn't shy about … [Read more...] about Focus Great Effort on Your Offer
There have been a number of gurus proclaiming lately that "article marketing is dead." They seem to believe that it is not worth the time and effort for a business owner to write articles and distribute them around the Internet to attract viewers, provide value in their niche, and drive traffic to … [Read more...] about Have You Given Up on Article Marketing?