Everyone has a reputation. When you "put yourself out there" like we IMers do, you open the floodgates to personal assessment by your peers, prospects, customers, competitors, followers, vendors and even influencers in your marketplace(s). Didn't you have a reputation for _____________ when … [Read more...] about What Does Your Reputation Say About You?
This is not a post about copywriting - it is about an ingredient that should be part of the foundation of everything you do as an online marketer. It is more than copy, or mindset, or persuasive advertising. It should be central to how you market regardless of your niche or business model. I … [Read more...] about Do You Know the Secret Trigger Word of Successful Marketers?
This is so simple you're going to wonder why it's even worth mentioning. It's not about mindset, formal education, taking massive action, or paying huge sums to be mentored by a guru. Before I tell you in very simple terms how to become a really smart marketer, you need to know why you should … [Read more...] about How to Become a Really Smart Marketer