Here's the definition. What is the word being defined? It's a verb and the meaning is . . . "to win over; attract; entice" The subject line of this post should give you a clue. Do you know the word? I'm using it in the context of selling, of marketing a product or service. Could it be … [Read more...] about Enticing Your Prospects
This is not a post about copywriting - it is about an ingredient that should be part of the foundation of everything you do as an online marketer. It is more than copy, or mindset, or persuasive advertising. It should be central to how you market regardless of your niche or business model. I … [Read more...] about Do You Know the Secret Trigger Word of Successful Marketers?
This is so simple you're going to wonder why it's even worth mentioning. It's not about mindset, formal education, taking massive action, or paying huge sums to be mentored by a guru. Before I tell you in very simple terms how to become a really smart marketer, you need to know why you should … [Read more...] about How to Become a Really Smart Marketer